Manila, Philippines — Annie and Lori, the go-to local artisanal shoe brand of Manila’s most stylish women, will open its first store in the south this Saturday, April 6th, at the Upper Ground Floor of Alabang Town Center.
“We’re excited to introduce Annie & Lori in the south. We’re confident that our classy and minimalist sandals will perfectly complement the modern living and laidback lifestyle of the fashionable women here,” said Faith Mijares, creative director and founder of Annie & Lori.
To kick off the grand opening celebrations, Annie & Lori will introduce three designs as part of the summer collection. Joining the collection of effortlessly chic and comfortably elegant sandals are the tangerine-hued strappy slip-ons called Chloe and Tamar, and the pointy-toed slip-on Meghan.
Both Chloe and Tamar are open toe sandals that feature thin straps made from cow leather. With extra heel cushions for added comfort, they are ideal for long walks on the beach and for errand-filled summer days.
Meanwhile, Meghan, the newest addition to Annie and Lori’s collection, is a very classy and minimalist closed toe slip-on that features a low-heeled open back. It carries the brand’s signature minimalist stitching, which perfectly complements the chic cut of the top panel of the sandals made also from cow leather.
Aside from the launch of the summer collection, customers can also expect exclusive discounts and many more surprises at the grand opening of the store.
As a way of rewarding loyal customers, Annie & Lori will be giving 10% discount on all of their best-selling designs including the Crostini, Ciara, and Nicola to those who will drop by at the store opening from 3pm onwards of April 6th, wearing their favorite Annie & Lori sandals. The discount is not applicable to the new collection.
All customers can also get an additional 5% off if they join the #AnnieandLoriInATC OOTD social media campaign. All they have to do is post an Outfit of the Day (OOTD) photo taken in-store featuring any of their sandals, then tag @annieandlori and include the hashtag #AnnieandLoriInATC.