Melo Villareal
Through the Panda-Malasakit Project, foodpanda matches customer generosity to help riders navigate rising costs
This Labor Day on May 1, foodpanda Philippines is implementing a special promotion by doubling the amount of in-app tips that customers send to its Ka-panda partner riders. This initiative is part of the company’s continuous efforts to offer enhanced support to its delivery partners, especially during a time when daily living costs are increasing and financial pressures are mounting.
foodpanda PH Doubles Labor Day Tips Nationwide
The nationwide initiative encourages customers to tip to show appreciation, with foodpanda matching each tip to increase its effect—ensuring 100% of tips go directly to riders. It highlights the important role riders have in linking communities by delivering more than just food—providing convenience and care to households nationwide.
“Our partner riders are the backbone of our business, and on Labor Day, we want their rewards to reflect their resilience,” said Patricia Jacinto, growth and marketing director of foodpanda Philippines. “By doubling tips, we are joining forces with our customers to ensure that every Ka-panda feels the full weight of the country’s gratitude. In the face of rising costs, we aren’t just moving food—we’re moving forward together.”
This initiative is a key component of the Panda-Malasakit Project, a dedicated and purpose-driven campaign crafted to provide comprehensive support to riders, customers, and partners amidst rising living and operational costs. It is founded on the belief that each individual order has the potential to make a meaningful difference.
To achieve this, the program integrates a matched tipping system to encourage generous customer support, along with on-the-ground efforts such as community outreach, direct assistance programs, and resource distribution. These combined actions aim to strengthen the entire foodpanda ecosystem, ensuring that everyone involved—riders, customers, and partners—receives the necessary support and recognition to navigate challenging economic conditions.
As foodpanda advances with additional initiatives within the project, the company remains dedicated to enhancing its support for the hardworking riders and the diverse communities it proudly serves.
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