The 2024 Starbucks Planner & Starbucks Traditions Collection: What You Need to Know
Manila, Philippines – Are you excited about the 2024 Starbucks Planner? Yes, you are!! The Starbucks planner has become a highly anticipated annual tradition for many coffee lovers in the Philippines. Each year, Starbucks releases a new planner that features a unique design and theme. For 2024, Starbucks has unveiled its “Traditions” collection, which includes two stylish planners, tumblers, mugs, and a tote bag.

2024 Starbucks Traditions Planner and other collectibles
The 2024 Starbucks planner pays tribute to the Siren, the iconic symbol of the coffee chain. The design features intricate dotted details of the Siren’s tail and comes in two modern colors: Rose Gold and Abalone Gray. In addition to the planner, the “Traditions” collection includes a sticker pad, card holders, and a pen. Starbucks fans can collect stickers starting November 2 to redeem the planner and other merchandise.
Just days before November, Starbucks gave us a sneak peek of its 2024 Starbucks Traditions Collection, and we absolutely love it!

2024 Starbucks Traditions Collection
After over twenty years of providing delicious beverages, Starbucks Philippines is back with a bang! On November 2nd, start collecting with the Starbucks Traditions Collection – a wonderful addition to the annual tradition. Every purchase of a Tall, Grande, or Venti handcrafted beverage will earn you a sticker. To make it even easier, you can opt into the Starbucks App with an e-Promo Card and track your stickers – once you’ve collected 19, you can redeem any of these iconic rewards. Get ready to start collecting!
Starbucks Planner 2024

The 2024 Starbucks Traditions Planner with Organizer is a must-have companion for the modern-day creator. Its 9x7x1.3 inch size and two modern colors – Rose Gold and Abalone Gray – make it the perfect accessory to express yourself. Not to mention, it pays homage to the iconic Siren with its intricate dotted details.
But wait, there’s more! It also includes a pen, card holders, a sticker pad, and a few postcards – everything you need to capture your ideas and express your creativity. So don’t wait, get your hands on the 2024 Starbucks Planner with Organizer starting November 2!
Starbucks Traditions Warm Gray Mug and Polka Tote Set

Introducing the 2024 Starbucks Traditions Warm Gray Mug and Polka Tote Set, a new collection designed to elevate your coffee runs in style. This thoughtfully crafted combination features a tote bag with a convenient compartment snugly holding the 12 oz. mug, ensuring that your coffee adventures are not only fashionable but also practical.
Starbucks Pearl Cold Cup

The 2024 Pearl Cold Cup boasts a star-adorned straw stopper, adding an extra touch of charm to your coffee runs. This 22 oz. Cold Cup isn’t just about looks; it’s also the ideal drinkware for those who are always on the go.
Starbucks Ebony Stainless Steel Tumbler

The 2024 Ebony Stainless Steel Tumbler is a sleek, minimalistic masterpiece adorned with a captivating, dotted Siren design. This 18 oz. Tumbler goes beyond aesthetics; it’s designed to keep your favorite Starbucks beverages warm or cooler for longer.
How to Get the Starbucks Philippines 2024 Planner
Here’s how to get your hands on this year’s planner.
Collecting Stickers
Starting November 2, 2023, you can collect stickers to redeem for the Starbucks 2024 planner. You can get one sticker for every Tall, Grande, or Venti handcrafted beverage purchase. You will need to collect a total of 19 stickers to redeem the planner.
Starbucks also offers a promo card or e-promo card for customers to collect stickers. You can get one sticker for every purchase of a Starbucks promo card or e-promo card. You can also earn stickers by purchasing a Starbucks planner bundle.
Starbucks App and Rewards
You can earn stickers using the Starbucks app if you’re a Starbucks Rewards member. You can earn stickers by paying with your registered Starbucks Card or by scanning the app at the counter.
Once you have collected 19 stickers, you can redeem them for the Starbucks 2024 planner or other merchandise from the Starbucks Traditions Collection. If you’re a Starbucks Rewards member, you can also redeem a reward voucher for the Starbucks 2024 Philippines planner.
The Starbucks app also offers a digital customer experience where you can track your sticker count and redeem rewards. You can also earn bonus stars to help you reach your sticker count faster.
Connecting through Music
For years, Starbucks has artfully blended the richness of coffee and the magic of music, creating an atmosphere where conversations come alive, friendships deepen, and communities are nurtured.
This holiday season, Starbucks Philippines is collaborating with local artists to curate a coffeehouse playlist on Spotify. These carefully selected tracks curated by DJ Nix and DJ Rammy Bitong transcend genres and generations and reaffirm the impact of music and coffee in building human connections. Follow Starbucks Philippines on Spotify and watch out for the playlist on November 2, 2023.
“Connection has always been at the heart of Starbucks. The visual representation of connections through dots in this year’s campaign is not just creative; it’s a testament to the relationships we build within our communities,” highlights Jamie Silva, Senior Manager for Marketing, Digital Customer Experience & Loyalty. “Starbucks continues to reimagine the essence of connection and reminds us all of the beauty found in shared moments and relationships this holiday season.”
Experience the 2024 Starbucks Traditions from November 2, 2023, to January 2, 2024. Learn more at http://starbuckstraditions.ph.
What are your thoughts on the 2024 Starbucks Traditions collection? Is it a yay or a nay? Comment below and let us know if you’re excited to get these classy collector’s items when it becomes available on November 2!
Behind the Starbucks Planner 2024
The 2024 Starbucks Traditions Collection is a highly anticipated release from the coffee giant. Behind the scenes, Senior Manager of Marketing Jamie Silva has been working tirelessly to ensure the successful delivery of this year’s planner. Silva, a long-time Starbucks enthusiast, oversees the marketing of all Starbucks products in the Philippines.
Silva and her team have been working on the 2024 Starbucks Traditions Collection for months, carefully curating each item to ensure it meets the high standards expected of the brand. The collection pays tribute to Starbucks’ silver anniversary, with the planner featuring intricate details of the Siren’s tail in its design.
To give customers a first look at the collection, Starbucks Philippines released a series of videos on social media showcasing the planner and other merchandise. The videos generated a lot of buzz among coffee lovers, with many eagerly anticipating the collection’s release.
The Starbucks Philippines Community
Starbucks Philippines is more than just a coffee shop. It is a community of customers, local communities, partners, and employees who come together to share their love for coffee and support each other. The Starbucks Philippines Community is built on the foundation of respect, diversity, and inclusion.
Starbucks Philippines is committed to giving back to the local communities it serves. The company partners with local organizations to support various initiatives, such as education, environmental sustainability, and disaster relief efforts. Through these partnerships, Starbucks Philippines aims to make a positive impact on the communities it serves.
Starbucks Philippines also values its employees and partners. The company provides its employees with competitive wages, benefits, and opportunities for career development. Starbucks Philippines partners with its suppliers to ensure that they are treated fairly and ethically.
The Starbucks Philippines Community also includes its customers. Starbucks Philippines is committed to providing its customers with high-quality coffee, exceptional customer service, and a welcoming environment. The company values its customers’ feedback and strives to continuously improve its products and services to meet their needs.
Frequently Asked Questions
What is the Starbucks Traditions Collection for 2024?
The Starbucks Traditions Collection for 2024 is a limited edition collection of planners and other merchandise released annually by Starbucks Philippines. It features a unique design and is highly sought after by Starbucks fans and collectors.
How many stickers do I need to collect for a Starbucks planner?
To get a Starbucks planner, customers must collect 19 stickers by purchasing handcrafted beverages from Starbucks during the promo period. Customers can choose between two planner designs: a ring-bound planner with an organizer or a spiral-bound planner with a weekly layout.
When does the Starbucks Traditions Collection end?
The Starbucks Traditions Collection for 2024 is typically released in November and is available until supplies last. Customers are encouraged to collect stickers and redeem their planners as early as possible to avoid missing out.
Can I get a Starbucks planner outside of the Philippines?
The Starbucks Traditions Collection is exclusive to Starbucks Philippines and is not available in other countries. However, Starbucks in other countries may have its own version of planners or merchandise that customers can collect by purchasing handcrafted beverages.
Can I combine or transfer stickers between my e-Promo Card and QR Promo Card?
Unfortunately, stickers may not be transferred or combined between an e-Promo Card and QR Promo Card. However, you may present up to two (2) QR Promo Cards at the register to combine stickers earned to redeem a Starbucks Traditions Reward.
Can I combine two QR Promo Cards?
Yes, you can combine up to two (2) QR promo cards. Present up to two (2) QR Promo Cards at the register to combine stickers earned to redeem a Starbucks Tradition Reward.
Will I earn stickers if I order beverages via Food Delivery app?
Of course, we got you! When you purchase a minimum of four (4) eligible drinks on GrabFood, foodpanda, or Pick.A.Roo, you’ll receive one (1) QR Promo Card with its corresponding digital stickers. The card will be placed inside the sealed Starbucks paper bag. It’s Starbucks Traditions delivered to your doorstep!
Can I buy Starbucks Traditions merchandise without collecting stickers?
We know you want the easiest way to get them, but unfortunately, all Starbucks Traditions items are not for retail sale— we have another exciting way for you to get hold of the collection! A single receipt in-store purchase of merchandise and retail items (combination of serve ware and brewing merchandise, whole bean, Starbucks VIA® or Teavana®) worth at least P7,000 will entitle a customer to one (1) 2024 Starbucks Traditions Reward. What a steal!
How do I earn a 2024 Starbucks Traditions Reward from Lazada?
A registered Starbucks Rewards member with a linked Lazada Philippines account will automatically earn one (1) Reward Voucher on the Starbucks PH app e-Promo card for every P7,000 purchase in a single receipt after 7 days from successful delivery. (e.g. Customer who purchases P14,000 worth will be entitled to receive two (2) 2024 Starbucks Traditions Reward Voucher)
A customer can collect multiple Reward Vouchers from purchases in Lazada Philippines, but the Reward Voucher can only be used to redeem a 2024 Starbucks Traditions Reward from a physical Starbucks store in the Philippines.
How can I redeem my Starbucks Traditions merchandise if I cannot physically go to the store?
If you cannot visit our store now, don’t worry! Our redemption period runs until March 2, 2024, in all Starbucks stores nationwide. We hope this gives you enough time to plan a visit when ready.
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Read: Starbucks Menu with Delivery + Price List 2023

