OPPO Ranks No. 2 in South-East Asia Last 2017
In 2017, OPPO had its double-digit growth of over 29%. According to the latest report from the market research firm International Data Corporation (IDC), OPPO ranked second in the annual smartphone shipments for the South-East Asian region. The Quarterly Mobile Phone Tracker released by the market research firm covers markets for countries including Philippines, Malaysia, Myanmar, Vietnam, and Thailand.
After establishing its first international market in 2009, OPPO maintained its quick growth in the region by offering different products that consumers love. The company’s localization plan is working deeply to understand the needs of young consumers by developing innovative technology paired with a fashionable and beautiful design.
People have a curiosity to explore. Having a smartphone with all new features and settings on the screen helps keep up with this curiosity. The Smartphone company continues to be one of the biggest drivers for innovation in South-East Asia. OPPO established itself as the premier selfie brand, keeping up with people’s love for selfies.
The very popular “Selfie Expert” F series, specifically the OPPO F5, is the first to feature the groundbreaking A.I. Beauty Recognition technology in the industry. It is designed to personalize beautification for users as they capture selfies. It allows users to take selfies without the need to use beautifying filters as it has an automatic beauty feature that makes you look glamorous and selfie-ready any time of the day. It also features a wide angle dual selfie camera, making it easier to fit everyone in the group.
Other firsts in the series include the advanced Full-Screen FHD+ display and the convenient Facial Unlock Technology. The forthcoming generation of the products that OPPO will offer will continue in bringing innovative user experience. They will also strengthen the company’s leadership position among the young smartphone users in the region.
Moreover, with the upcoming era of more advanced mobile technology and 5G connectivity, The company plans to continue with its commitment in bringing pioneering products to South-East Asia that will inspire and excite all users in the years to come.