Travel Blogging 101 : Why do you want to Blog?

After having an eventful afternoon with fellow Pinoy Travel Bloggers yesterday, I realize that the world is full of travel bloggers these days and thats definitely a fact. Some travel bloggers I’ve known comes from different backgrounds and all of them has a compelling reasons and interesting stories to share. From retirees looking for something to do, recent college grads who can’t find work and go traveling, freelance photographers, seasoned travelers, backpackers and those who are previously in print media that have made the transition to new media such as blogs.

Estan Cabigas
Estan Cabigas in Batanes

Estan Cabigas of – I’m primarily a solo traveler and being on the road, I get to experience so many things: the local culture, the landscape, the people, the taste, and the overall feeling of traveling these land often overwhelms me. This got me thinking: why not share these with people who might want to be in my shoes too? To let them know that there’s this piece of paradise, there’s this very delicious food, there’s this beautiful culture that makes one proud to be Filipinos. I want also people to discover that the Philippines is not just negative news and messy politics but there is a whole lot of wonders to be had if they just come and experience it.

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There is no doubt, the internet nowadays is full of blogs about people traveling. Since creating a travel blog does not require a nosebleed programing knowledge, it’s easy to forget that the best blogs require planning, thought, and even objectives.

Gael Hilotin
Gael Hilotin

Gael Hilotin of – I blog not to brag about my travels. I blog to help… I blog to help boost the Philippine tourism & economy: I’ve always believed in ” Kapag my turismo, may trabaho”. I want to inspire solo travelers like me. A lot of people wants to travel, but they don;t have the guts to do so because of a lot of reasons like budget constraint, or in the case of solo travelers, some have this fear of flowing against the norms of society. It’s really heartwarming whenever someone esp a girl emails me saying, “I’ve always wanted to travel but I couldn’t because my friends and family thinks it’s carzy & dangerous to travel solo, but reading about your story helped me realized that I;m not alone and if you can do it, then I can too.” People change, and my blog reflects that somehow somewhere during my journey…I’ve grown up. So stop dreaming, start blogging! 🙂

Ask yourself, why do you want to blog about travel? What is it that you want to accomplish? If you can’t answer these questions, chances are that you are all over the map in terms of your content and readership. If you don’t know why you’re blogging or what you want to accomplish, it is highly doubtful whether your readers can figure it out either.

Dongho in Mountain Province

Dongho of Escape IslandI believe there’s so much to show the world of what we Filipinos can really be proud of. I always share that every time I travel and meet people along the way, I realize that what is ordinary to me is extraordinary to them and what’s ordinary to them is extraordinary to me.

If you are the foremost expert on a destination or a type of travel then you shouldn’t litter your blog with other stories and instead concentrate on your niche and forget the “blog all you can” concept. Stick to your topic. Chances are that someone else will rank higher in search engines on other topics. Pick your niche and stick to it.

Izah Morales

Izah Morales of – Tripadora was born because of hope, belief, and love. Life should be lived to the fullest. I have started writing about my misadventures and adventures with the hope that these would help and encourage travelers to explore the Philippines. Filipinos should not be strangers in their own country or to put it with emphasis, ‘Wag tayong maging dayuhan sa sarili nating bansa. Tourism in the Philippines has great potentials, which should be made known to the world. I believe that our country will progress when the tourism sector is empowered. I love the Philippines and this is my contribution to help the Pearl of the Orient regain its luster.

The old adage in writing literature is that you should write about what you know, if you can’t do that, then literally, you won’t know what you are writing about and in that case you can’t expect anyone to actually care about your work. If you are simply writing for yourself, that’s fine, but blogs are about sharing and community and you might be better off with a good old fashioned journal instead.

Badjao Stitls at Rio Hondo Zamboang City
James at Badjao Stitls in Rio Hondo Zamboanga City

James Betia of – I blog about my travels because I want something to lookback to and show my kids the places I have been too. Utimately, I want to encourage fellow Filipinos to travel and explore the beauty of their own country and that budget (or lack of) is not a problem if you really want to travel.

One way to find your focus is to sit down and use a good old fashioned pen and paper. Make a list of everything you want from blogging. Are you blogging to keep a personal travel record? Do you blog because you want to share your travel and travel ideas with friends and family? Do you blog in the hopes of achieving fame? Is making money your ultimate blogging goal?Are you trying to break into a career as a travel writer? These are the most common reasons people get into travel blogging, but they aren’t the end of the list. Only you can really say why you want to share your experience with the entire world.

edcel suyo
Edcel Suyo in Macau

Edcel Suyo of – I blog about my travels so I may not forget what I’ve been through and how I was able to experience them. I want to share my sentiments to others and hopefully connect — even in the smallest details. Also, this keeps me grounded because of the things that remind me on what I should be thankful for. I get a lot of useful information out of searching for places online and blogging about my travels is my way of giving back as well as paying it forward.

Maybe you have never traveled and you simply want to dream about the places that you wish you will see or maybe you are the ultimate light weight traveler who wears nothing but underpants and makes Rolf Potts ‘No Baggage Challenge’ look like a Victorian safari complete with porters. Are you blogging because you want to share your pictures, your stories, or both? Do you have an insider edge on travel deals and you want to share them with the world? Do you really know why you are blogging about travel? You need to.

Blogs where the author has no goals or objectives fall all over the map. Literallly. This can be confusing for the blogger, for readers, and even for potential advertisers. Take the time to figure out why you are blogging and you will find that your readership will increase, your blog will take on new life, and you might even start to make some money. That is, if you want to.

Thanks to Estan, Dongho, Ed, Gael, Izah and James for sharing your thoughts. How about you? Why do you blog about your travels?
  1. flip says

    i started blogging primarily to earn a few bucks… but now i really enjoy sharing some tips and tricks that i’ve learned on the road…

  2. Ed says

    @flip: i started blogging to rant, then i learned to earn money. 😀

    we may all have different reasons why we blog. what’s great is that we’re able to express and connect.

    thanks again melo!

    1. melo says

      @Flip – I started blogging to share my photos and short story but later on I realized that I have to utilize the space to earn money as well….

      @Ed – thanks again for sharing your thoughts

  3. Brenna says

    i started blogging after i posted some stories on a fanstory site and got some good reviews when i was in early high school.
    just recently, when i started traveling, i decided to put up my own travel blog – i guess, because everyone has their own experiences, they experience stuff differently and in their own way…i realized that not everyone gets to experience traveling, so i try to make it a point where i hope to touch someone and make them feel as if they’ve been there or they could be there by providing a very personalized touch to my blogs.

    1. melo says

      @Brenna – well said, i love your recent post:) thanks for dropping by

  4. thepinaysolobackpacker says

    I think one common reason why the travel bloggers blog is to help and promote our dear Philippines!
    salamat ng marami Melo! 🙂

  5. Micamyx says

    I primarily blog because I am a storyteller at heart. If there’s one thing that I remember about a certain place, it’s not really the exact food I ate or the place where i stayed. What I always remember is the new lessons i’ve learned and how it changed my outlook in life. While one traveler is in the road or in the plane, you realize a lot of things that is worth sharing 🙂

    1. melo says

      @Mica – I know how you appreciate food but life is unfair isnt it? Why do I gain weight while we eat the same food when we travel together? hahahhahaa

  6. dong ho says

    natawa ako sa reply mo Melo kay Mica. salamat ulit!

    1. melo says

      @dongho – life is unfair right? LOL

  7. Izah says

    Salamat Melo. Ang Lakbay Norte experience ang nag-inspire talaga sa akin para mabuo ang Tripadora. hehe. I’ve been to a lot of places pero sayang at hindi ko na-blog noon. Sabi ng iba, magastos magbyahe. Totoo, pero ang lagi kong iniisip…Traveling is an investment of a lifetime. With the experiences and lessons that I gained, it’s incomparable to tangible/material things 🙂

    Mabuhay tayo! Let’s spread the travelholic virus 🙂 Ang ganda ng Pinas at ng mundo! 🙂

    1. melo says

      @Izah – na miss ko tuloy Lakbay Note team:( Im glad you are now blogging consistently btw I was supposed to go to Masskara Festival but my work did not permit:( sayang ang airline ticket:

  8. sell timeshare says

    Just recently, when i started traveling, i decided to put up my own travel blog – i guess, because everyone has their own experiences, they experience stuff differently and in their own way

  9. chyng says

    ..primarily because I want my friends to stop bugging me about the expenses and itinerary I made. haha kainis na paulit ulit akong tinatanong.. ^-^

    1. melo says

      @chyng – good job! you are not just helping your friends, youll be surprised oneday… a lot of people might have followed your itinerary and used it as a reference:)

  10. Earl (Suroy Pilipinas) says

    thanks for this wonderful article. i will be using this as a guide to improve my own travel blog. 🙂

    1. melo says

      @Earl – thanks a lot.

  11. Chichi and Lois says

    Very good point here Melo. Lois and I thought long and hard about why we wanted to start a blog, before we even published our first post.

    We started We Are Sole Sisters in order to share our passion for traveling, inspire other Filipinos to travel within the country and the world, to show that traveling is NOT for western or rich people. More importantly, we blog to share to the rest of the world how wonderful the Philippines is.

  12. islandvacations says

    Actually, travel writing is a spin-off from my article writing hobby in my other site of general interest. I decided to launch a travel site purposely to showcase the beauty of our 7,107 islands and hopefully the foreign shores too. It’s a case of making up for lost opportunities for travels I made in the past that I failed to document.

  13. […] first. It’s hard, time-consuming work so better to start it now, rather than trying to start a travel blog from scratch when you’re on the […]

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