Sari-sari (variety) store, a relatively significant feature of the Filipino culture has had been the tradition as a one-stop-shop among communities in the country. Comparable to a grocery stores, albeit smaller, sari-sari stores are almost everywhere wherever you may be if you are in the country. Compared to developed nations specifically seen from the west, even from the east, sari-sari stores are best compared with stall shops for its size – small, commonly privately owned but is operated from within the shopkeeper’s home.

Paniya Region 8
Paniya Clutches uses local materials like buntal (palm tree) straw and acacia wood to make beautiful, one-of-a-kind clutches as part of their high-end fashionable products using native Philippine materials and proudly crafted by Filipinos

However, as its name implies (sari-sari means variety in Tagalog), sari-sari stores cater with a variety of different products ranging from simple treats such as candies and snacks often bought by kids, to everyday staple goods such as rice, sugar, and cooking oil. Some even sells toys for children, among others – sari-sari stores have them all.


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Jackfruit Marmalade
Using jackfruit, which is readily available year-round, FORWARD (the Federation of Rurban Women’s Association for Reform and Development) joined the Plant Now Pay Later program which allows them to plant the fruits with resources from the government, which they can pay back after the harvest season.

Although the concept of sari-sari stores may not be of Filipino origin which dates back many, many years in the past possibly from the Chinese for their trade, just hearing of the word sari-sari store gives the impression it is Filipino’s for its name.

Marbell Bell Pepper Sauce
Marbell’s Bell Pepper Sauce uses ingredients that can be found locally, such as coconut sugar, brown sugar, onions, garlic, salt, powdered black pepper, and Native Philippine chili; it also includes vinegar that the company personally ferments for 2-6 months in their kitchen.

Despite the changes in commerce as a result of the ever-growing technology, specifically the internet which gave birth to eCommerce, sari-sari stores remain strong as a small business among Filipinos for its easy accessibility and abundance. However, this does not mean that the same concept cannot be applied online. It did not, until SariSariStore.com, an online sari-sari store was born.

Mang Juling's Atchara
Mommy Juling’s atchara products are freshly made, with the production process leading up to packaging taking only 2 days, so that each package retains the crunchy flavor that Mommy Juling’s is known for.

Inspired by the iconic Filipino one-stop-shop, sari-sari store, SariSariStore.com was as a result of the need for a platform which would cater a sari-sari, or variety, of products for consumers everywhere in the country. It was named by the CEO of SimpleSoft, Erneil DyLim, himself.

CT South Tropic Fruit Wines - Mango
Using fruits fresh from the farms in Mindanao, South Tropic’s wines carries a variety of wine flavors including: mangosteen, passion fruit, durian, jackfruit, pineapple, and dragon fruit, among others.

But to reach out for small-time business enterprises and undiscovered gems in the country, it requires another platform altogether where micro-entrepreneurs will find an avenue to sell their products on a bigger market than their business can currently reach. Given this idea, 1780 by SariSari as a new project was born. With this project, it helps bring focus and creates demand for Philippines heritage products which are yet to make an impact in the market. Its highlights includes an unmixed variety of regional delicacies and crafts, making them accessible for Filipino families elsewhere in the country.

Dark Chocolate Bars from Kablon Farms
Kablon Farms sells chocolates that are made with cacao grown under the canopy of fruits and flowers on the company’s plantation that gives one a taste of home-grown favorites such as dark chocolate and spicy dark chocolate.

More than just a promotion of the fruits of traditional Filipino culture, by giving customers the opportunity to fully understand the history and tradition behind each painstakingly handcrafted products, 1780 by SariSari also empowers each of its innovative and enterprising merchants. Looking forward to contributing to the economic growth of the whole country, 1780 by SariSari does so by highlighting only the best the country has to offer.

Banigs by the Badjao’s of Zamboanga
Banigs by the Badjaos of Zamboanga are not as simple as they appear: it can take anywhere from one to three months to produce a single mat, with more intricate and complicated designs and colors taking longer to make.

Showcasing products carefully sourced from five regions in the country, recognized as having high instances of poverty and political unrest, or were severely affected by the onslaught of Typhoons Glenda and Yolanda, 1780 by SariSari does so not just to give merchants of small and distant area access to the right buyers elsewhere but also helps them build relationships with conflict-stricken and poverty-stricken communities which give them more avenues to tell their stories.

Josephine's Jewelry
The designs of Josephine’s Jewelry are one-of-a-kind pieces from materials sourced from across the Philippines, using a variety of metals such as silver and gold, and jewels (such as topaz, opal, or even diamonds).

1780 by SariSari is a sub-portal to e-commerce site SariSariStore.Com. Visit their main portal at http://sarisaristore.com/, or check their facebook page at https://www.facebook.com/1780bySariSari to see more of the featured products that are available online. 

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