GetGo Lifestyle Rewards Program gets bigger and better with their recent partnership with Procter & Gamble (P&G) and Robinsons Supermarket. In this “Buy More, Fly More” marketing partnership, customers can earn more travel points by just buying Procter and Gamble products at any Robinsons Supermarket branch.
GetGo General Manager Nik Laming, P&G Country Manager Clarence Lim and Robinsons Supermarket General Manager Jody Gadia
During the “Buy More, Fly More” media launch, Clarence Lim, brand manager for shopper marketing at P&G announced that they are excited to give loyal consumers a chance to fly to their favorite destinations for free just in time for the holiday season.
To accumulate points, consumers needs to buy a minimum of P500 peso in a single receipt. Each purchase should include at least four from the nine Procter & Gamble products (Safeguard, Joy, Pantene, Head & Shoulders, Ariel, Downy, Olay, Pampers and Tide) at any Robinsons Supermarket to earn a travel sticker.
Consumers are required to complete 12 stickers to get a GetGo Lifestyle Rewards Program Card and once the card was activated, it will automatically have a 2,600 points top up which is already enough to purchase a one-way plane ticket to Cebu by using Cebu Pacific’s GetGo rewards program.
With this campaign, P&G takes its purpose of touching and improving consumers’ lives to new heights—now, shoppers have a chance to fly with their P&G purchases!
Currently, Robinsons Supermarket has 118 outlets all over the Philippines, with six more additional stores opening by the end of 2015. Jody Gadia, General Manager of Robinsons Supermarket said that This collaboration is perfectly timed as we are headed towards the Holiday travel season and unto the summer months.
GetGo is the lifestyle rewards program of Cebu Pacific. GetGo was launched last March as part of Cebu Pacific’s 19th year celebration. What I like about this rewards program is its really easy to gain more points and the points doesn’t expire.
The #BuyMoreFlyMore promo runs from Nov 1, 2015 through April 30, 2016 while the redemption period runs up to June 30, 2016.